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Alexandrina Council and Business‘Shining a Light on Alexandrina Business’

Growth in Alexandrina’s economy will deliver an enriched living, working and playing environment to both the local community and visitors to the region. We aim to assist any business looking to move to the Alexandrina area, and existing business to make enhancements in their productivity and innovation.

The opportunities provided by the unique characteristics of Alexandrina’s towns, environment, history and quality produce, and the skills and experience of our labour force, will attract residents, visitors, customers and more investment to Alexandrina, and it is all just over an hour's drive from Adelaide.

Alexandrina will retain its distinctive identity, be well-connected to the surrounding region and be the location of choice for new business and investment.

To further assist the growth and progress of business in the Alexandrina area, an Economic Development Strategy (2016 - 2022) has been established by Alexandrina Council, with assistance from Essential Economics Pty Ltd and Hemisphere Design (Aust) Pty Ltd, to guide its work in supporting business to achieve the most out of the economic development of Alexandrina.

Latest News

Business eligibility to vote in 2018 council election

Participating in council elections is one of the most direct ways you can make a difference to everyday life in our community.  There are two ways to participate – by nominating for a position on council, or by voting for a candidate who represents your views.  Voting in council elections is open to a broader range of people than State and Federal elections, including non-resident landlords and businesses.  Enrolment forms are available here.  Make a difference - enrol by Friday 10 August 2018 or nominate by Tuesday 18 September 2018.  If you have questions about which enrolment form to use or the nomination process, please contact our friendly staff on 8555 7000 or visit our elections page for more details:

Alexandrina is a growing region! Check out the official data from the 2016 Census below.

TVS Infographic

Congratulations to local businesses

Alexandrina Business Life - Breakfast Forums

An opportunity to network with local businesses and your local Council Members, and hear about exciting economic development activities and projects in the Alexandrina region that may assist in growing your business. Feedback from these forums or suggested potential topics is always very welcome. Please email

The next Breakfast Forum:

Where:  Mount Compass War Memorial Hall, 4 Peters Terrace, Mount Compass

When:   Wednesday 11 July 2018

Time:    7:15am for a 7:30am start (expected finish time is around 8:30am)

Cost:     Free

RSVP:    Before Wednesday 4 July 2018 to

If you would like to be included in the Alexandrina Database of Local Businesses and advised about future events or would like further information, please email to or go to the Alexandrina Council website at

Economic Development Advisory Panel

Council has established an Economic Development Advisory Panel which includes the Mayor, Elected Members and six community members who are experienced in economic development, strategic thinking and small business to provide advice to Council.  Regular communication will be made with all local businesses registered on our database.  If you would like to be included in the Alexandrina Database of Local Businesses, please email

Business Help - If you have a business or are looking at starting one in the Alexandrina area, there are some key areas of Council that will be able to assist you:

Planning and Development
Have you thought about whether you need a Development Approval for the business that you are about to commence? If not please visit our Planning and Development page to found out more about change of use applications or the construction of a new building.

Environmental Health
Businesses are included under public health legislation and may need to engage with our environmental health staff on issues like wastewater, food safety and trade waste. Further information can be found at the Environmental Health pages.

By-Laws and Policies
Businesses may need to be mindful of relevant Council By-Laws or Policies such as the Moveable Signs By-Law, the Local Government Land By-Law or policies such as the Signs, Banners and Flags Policy.

Infrastructure and Engineering Services
Council is often undertaking infrastructure and engineering projects in the Alexandrina region. Sometimes these may affect streets that pass businesses. Further information about infrastructure projects can be found at:

Tourism and Events
Tourism is a key industry for Alexandrina. It is supported through the operation of Visitor Information Centres at Goolwa and Strathalbyn, social media pages for each town and events support via annual grants. Further information about Tourism can be found at: View the Alexandrina Tourism & Visitor Strategy 2017 - 2022 here.

The National Broadband Network is in the Alexandrina region. Further information can be found at:

Doing Business with Council 
All available Council tenders are lodged through Tenders SA and information can be found at: You can also register with Alexandrina Council if you would like the opportunity to supply us or do business with us. Please read An Introduction to Vendor Panel to see what mandatory requirements you will need or send an email to for further information.

Alexandrina Council Community, Population and Economic Profiles

Please Note: This information is based on the 2016 Census Data.

The Alexandrina Council area is a growing rural and rural-residential area, with township and holiday areas.  Alexandrina Council encompasses a total land area of just over 1,800 square kilometres. 

The natural amenity of the region and its proximity to Adelaide act as significant drivers for growth. In recent years, population growth in Alexandrina has been well above the average for South Australia. The region has long been a destination for retirement migrants and other lifestylers, particularly the coastal towns in the southern part of the municipality. In common with most parts of regional Australia, Alexandrina loses young adults to Adelaide, other parts of Australia and overseas, who often move for employment, education or lifestyle reasons.

A dual housing market operates in Alexandrina. This consists of retirees (typically 55-69 years) and families with children aged 0-9 years. In general, the coastal strip is favoured by retirees attracted to the natural amenity of the region. While some retirees may be moving into their former holiday homes on a permanent basis, more recent years have seen the growth of retirement and lifestyle villages catering to this housing market.

In contrast, towns in the northern part of Alexandrina have good transport links into Adelaide and therefore are increasingly becoming part of the wider commuter belt. This, combined with relatively affordable home owning opportunities, means that in-migration of families is more predominant in the north.

In addition, due to its role as a holiday and retirement destination, dwelling vacancy rates in Alexandrina are higher than average. There are significant variations in vacancy rates across the municipality, with rates highest in the coastal towns where many of these dwellings operate as holiday or second homes. For example, around half of the dwellings in Middleton and District were vacant at the 2016 Census.

Due to the differences in role and function, as well as variations in residential land supply, population and housing outcomes are quite different across the municipality. Significant residential opportunities have been identified in Strathalbyn Town and Hindmarsh Island - Mundoo Island. From the early 2020s, the planned Goolwa Growth Area is assumed to be developed, and this will significantly increase residential development opportunities to the north of the existing Goolwa township. In contrast, rural areas and small townships are assumed to experience modest growth. Overall, Alexandrina's population is forecast to increase to approximately 36,900 in 2041.


  • The Estimated Resident Population of Alexandrina Council was 26,541 as of the 30th June 2016 - a 10% increase since the previous census. The Alexandrina Council population forecast for 2018 is 27,094, and is forecast to grow to 36,907 by 2041 – an increase of over 36%!
  • As of 2016, Alexandrina Council's Gross Regional Product is estimated at $1.00 billion, which represents 1.0% of the state's GSP (Gross State Product) – an 11% increase since 2011.
  • There were 7,435 jobs located in the Alexandrina Council in the year ending June 2016.
  • 1,994 businesses on the business register in June 2015.
  • Health care and social assistance is the largest employer in Alexandrina Council, making up 14.4% of total employment, which has changed from agriculture, forestry and fishing since the last census.  Tourism is still a key industry for micro and small business, but it is highly seasonal.
  • There were 10,581 residents employed in the year ending June 2016 in the Alexandrina area.

Free demonstrations of Alexandrina Forecast.ID are available on request. Contact Council on 8555 7000 or


 profile id

Alexandrina Council Community Profile enables you to analyse the population characteristics of your community, understand how they have changed over time and how they compare to other areas.


 Alexandrina Council population forecasts outline the drivers of population change and forecasts how population, age structure and household types will change across the LGA over the period 2006 to 2036. This data is presented in easy to use tables, charts and commentary and is designed to inform Community groups, Council, investors, business, students and the general public.

Council's economic profile presents economic information that enables you to describe the area's role within the broader economy, explore options for economic development and promote the area's strengths. The information presented here is derived from official sources of information (Australian Bureau of Statistics) as well as Australia's leading economic modellers, NIEIR. The latest data from each series is always presented in this site.

Useful Links:

 Hindmarsh Island Economic Development Forum

Alexandrina Council hosted an economic development forum for people currently involved in, or known to have an active interest in tourism, environment, expanding business enterprises or land development on Hindmarsh Island.  Almost 80 people gathered to hear from a range of subject matter experts speaking about planning and zoning matters, nature-based activities, cultural tourism, plans for Coorong Quays and Council’s role in facilitating economic development. 

With thanks to all of our speakers, presentation slides are available below.

The Future is Bright by Alexandrina Council CEO Glenn Rappensberg(3203 kb)

Status of Planning and Development on Hindmarsh Island by Alexandrina Council's General Manager Infrastructure and Assets Simon Grenfell(1968 kb)

Our New System Planning Reform by Greg Slattery Principal Planner, Department of Planning Transport and Infrastructure(1176 kb)

Ngoppen Ngarrindjeri Ruwe by Principal Consultant of Namawi Clyde Rigney Jnr(835 kb)

Lawari Conservation Park by District Manager, Ranges to River, DEWNR, Sarah Lance(6965 kb)

Coorong Quays presentation by John Carter, Managing Director of Mill Hill Capital(1628 kb)