Santos Best Dressed Town Competition

Congratulations to our local winners of the Santos Best Dressed Town for the Hahn Men's Stage 4 on Friday 19 January.

Middleton crowned Santos Best Dressed Town Winner

Middleton was named the overall State winner of the Santos Best Dressed Town competition as part of the 2024 Santos Tour Down Under international cycling event.

Alexandrina Council hosted Hahn Men’s Stage 4 on Friday 19 January with Middleton also winning the Best Dressed Town title for that stage. Middleton township was dressed in blue, orange and yellow themed decorations. Painted bikes and surfboard-shaped signs promoted the event and town, which is famous for its surfing beaches and stunning coastline.

The township received $5,500 worth of furniture from Spark, $3000 to be spent on an improvement project or resources of the nominee’s choice, and two metal signs along with the perpetual trophy. The prizes will be presented to the township to reward their achievement.

Artworx Gallery and Gifts in Goolwa won the Santos Best Dressed Commercial or Community Property title for Stage 4. The Gallery commissioned a local artist to paint bike-themed artwork which was on display in the window. Not only that, but they also had decorations out the front and a bike on the roof that could be picked up in the broadcast.

The Santos Best Dressed Town competition has been held every year in January during the Santos Tour Down Under since the event's inception in 1999.

Open to all towns, schools, businesses and households along the race route on all stages, efforts do not go unnoticed by the professional cycling teams who love the support and the atmosphere as they ride through regional and metropolitan South Australia.

Find out more on the Santos Tour Down Under website.